Big Wheel
Macmillan Education, Spain
Big Wheel is a 3-level primary course with engaging topics, adorable characters where pupils’ learning becomes both effective and enjoyable.
Working with the Macmillan Spanish office, I was asked to develop a moodboard for this pre-primary course aimed at 3 to 6 year olds who are learning English as a foreign language. The moodboard was used to reflect the look and feel of the new course including art and design direction for all print and digital products as well as proposals for branding and marketing the course.